Marketing for architects presents a unique challenge. On the one hand, it is an essential ingredient for success. On the other hand, most firms are small to medium sized and do not have the resources for dedicated staff to create and publicize their brand. The good news is, being smart and strategic about spreading the message does not require a … Read More
A cross between a luxury tent and quaint cottage, Ecocapsule® is about the ultimate glamping experience. This completely portable, self-sustainable, smart house boasts about 68 square feet of usable space and can be your home away from home anytime, anywhere for just under 100,000 American dollars. That’s roughly 79,000 British pounds. But don’t let that throw you. Its manufacturers promise … Read More
You chose architecture because you are a creative, three-dimensional thinker who wants to make a lasting, artistic impact on the culture and the landscape. Or you just love buildings and want to design them. No matter what motivates you, at the end of the day, architecture is a unique pursuit in that it is equal parts art and business. Unfortunately, … Read More
When it comes to architecture, there is technology and there is technology. On the grander scale, technology has essentially revolutionized building design. From Building Information Modeling (BIM), to virtual reality, Computer Aided Design (CAD) is no longer a futuristic fantasy. It is an integral part of the architectural process and firms are being forced to update and upgrade in order … Read More
LEED, or Leadership in Energy and Environmental Design, is a green building rating system designed to provide a framework to create healthy, highly efficient, cost effective green buildings. As the most widely used green accreditation in the world, LEED certification is a globally recognized symbol of achievement in sustainable design. The certification is credit based, allowing projects to earn points … Read More
Collaboration. Transparency. Problem Solving. Change. If your office space is not set up to foster and facilitate all of the above, it may be holding you back. The more sophisticated our understanding of office dynamics becomes, the more it is clear a work space is so much more than a place to plop a computer. As an integral, defining, piece … Read More
Your phone is smart. Your TV is smart. Even your car is getting smarter by the minute. The technology we have integrated into our individual lives impacts us on every level. Just imagine applying that same technology to affect mass improvements on a citywide scale. In fact, you don’t have to imagine it anymore. Around the world, municipalities are partnering … Read More
The dream of the white picket fence and manicured lawn is the past. A new urban spirit is driving a migration to the cities where a different dream is taking root. Forget the old image of the menacing concrete jungle. Today’s urban living celebrates city life with living spaces designed to accommodate urban living changes and enhance the city experience. … Read More
The three top factors to consider when starting a new architectural firm? Location. Location. Location. The success of a fledgling firm pivots on finding the city that complements your vision for your company’s development as well as your wallet. It’s about finding a locale that is appealing and affordable as both a working and living environment. Looking for unique opportunities … Read More
There is nothing virtual about the reality of how virtual reality (VR) has revolutionized the practice of architecture. Already a fixture in the design process, virtual reality architecture software is now poised to literally break through walls and transition from assisting to empowering building design. With innovations like multi-user technology and the possibility of virtual real time design on the … Read More